To grasp what TikTok is, it’s essential to know about Musical.ly. This was a short-form video-sharing app with over 100 million users, known for its lip-syncing features that allowed users to create entertaining videos. In October 2018, ByteDance, a Chinese firm, acquired the platform, and all users were transitioned to TikTok. Many consider this the birth of TikTok.
TikTok is quite similar to Musical.ly. In simple terms, TikTok is a short-form (15 seconds) video-sharing social media platform that lets users create and share videos on any topic. Notably, ByteDance has a different app for the Chinese market, Duyin, which boasts over 300 million active monthly users.
Since its launch, TikTok has experienced tremendous growth, amassing a vast global user base. For context, it was the most downloaded photo and video app on the Apple store for a considerable period and has been downloaded over 80 million times in the US alone.
Celebrity endorsements have played a significant role in TikTok’s success. Jimmy Fallon, for instance, was crucial in promoting the app. Additionally, TikTok partners with celebrities worldwide to reach local audiences.
Given the basic understanding of TikTok, you might wonder why you need proxies. What benefits do they offer? Read on to discover more.